Diversity —
Diversity —

The brand is not only focused on yoga, but like its consumer, is open to trying new things and getting a sweat on. Showcasing multiple sports was essential to tell the Lululemon Knoxville story.

Local —
Local —

Incorporating yoga instructors from local studios allow the images to tell a more concise story to the store and the culture it represents.

20161205-luluPN-43.JPG
20161222-georgiavogel PN-62.jpg
20161205-luluPN-70.JPG
20161222-georgiavogel PN-93.jpg
IMG_5639.jpg
lululemon_NULUX_SHANEHUNTER_0151.jpg
lululemon_NULUX_SHANEHUNTER_0039.jpg
Diversity —
Local —
20161205-luluPN-43.JPG
20161222-georgiavogel PN-62.jpg
20161205-luluPN-70.JPG
20161222-georgiavogel PN-93.jpg
IMG_5639.jpg
lululemon_NULUX_SHANEHUNTER_0151.jpg
lululemon_NULUX_SHANEHUNTER_0039.jpg
Diversity —

The brand is not only focused on yoga, but like its consumer, is open to trying new things and getting a sweat on. Showcasing multiple sports was essential to tell the Lululemon Knoxville story.

Local —

Incorporating yoga instructors from local studios allow the images to tell a more concise story to the store and the culture it represents.

show thumbnails